12bd Privacy Policy
Your privacy matters at 12bd. This Privacy Policy explains exactly what personal data we collect, why we collect it, how we use and protect it, and what rights you hold as a member of the 12bd platform in Bangladesh.
About This Privacy Policy
This Privacy Policy applies to all personal data collected by 12bd in connection with your use of the website at https://12bd.club and all associated services. By creating a 12bd account or continuing to use the platform, you acknowledge that you have read and understood this policy. This document is written in plain, accessible English and should be read alongside the 12bd Terms & Conditions and Responsible Gaming Policy.
Data Minimisation
12bd collects only the data that is strictly necessary for operating the platform, fulfilling legal obligations, and providing services to you. We do not collect data beyond what is needed.
256-bit Encryption
All data transmitted between your device and the 12bd platform is protected by 256-bit SSL/TLS encryption. Stored sensitive data is encrypted at rest using industry-standard protocols.
Your Data, Your Rights
You have the right to access, correct, and in certain circumstances request the deletion of your personal data held by 12bd. All such requests are handled within a reasonable timeframe.
No Selling of Data
12bd does not sell, rent, or trade your personal data to third-party marketers or data brokers. Your data is shared with service providers only on a need-to-know basis and under contractual confidentiality obligations.
Data We Collect
12bd collects personal data from members and platform visitors through several channels: directly from you during registration and account use, automatically through the operation of our platform systems, and in limited cases from third-party verification services. The categories of data we collect are described in detail below.
Data You Provide Directly
When you register for a 12bd account, you are required to provide the following personal information:
- Full legal name as it appears on your national identity document
- Date of birth (for age verification purposes)
- Residential address, including city, district, and postcode
- Mobile phone number (used for account verification and two-factor authentication)
- Email address (used for account communications and transactional notifications)
- Preferred payment method details (e.g., bKash wallet number, Nagad number, bank account details)
During the KYC (Know Your Customer) verification process, you are additionally required to submit copies of identity documents such as your Bangladesh National Identity Card (NID) or passport, and in some cases proof of address. These documents contain additional personal data including your photograph, NID number, and passport number, which are stored securely as part of your verified account record.
Data Collected Automatically
When you visit or use the 12bd platform, certain data is collected automatically by our systems. This includes:
| Data Type | What Is Collected | Purpose |
|---|---|---|
| Device Information | Device type, operating system, browser type and version, screen resolution | Platform optimisation |
| Log Data | IP address, access timestamps, pages visited, referral URL | Security monitoring and fraud prevention |
| Location Data | General geographic location derived from IP address (country and city level only) | Geo-compliance and eligibility checks |
| Session Data | Login/logout times, session duration, betting and gaming activity logs | Responsible gaming monitoring and account security |
| Cookie Data | Cookie identifiers, preference settings, analytics tracking IDs | Platform functionality, analytics, and user experience |
Data From Third Parties
In certain circumstances, 12bd may receive personal data about you from third-party sources, including identity verification bureaus engaged for KYC compliance, payment processors who confirm transaction status, and fraud prevention agencies whose services are integrated into the 12bd platform. Data received from third parties is used solely for the purpose for which it was obtained and is subject to the same security standards applied to all other personal data held by 12bd.
How We Use Your Data
12bd uses the personal data it collects on the basis of several lawful grounds, including the performance of a contract with you, compliance with legal obligations, and our legitimate interests in operating a safe and reliable platform. We do not use your data for any purpose that is incompatible with the purposes described in this policy.
Service Delivery
The primary use of your personal data is to deliver the services you have requested. This includes creating and managing your 12bd account, processing deposits and withdrawals through your chosen payment method (bKash, Nagad, Rocket, Upay, or bank transfer), settling bets and casino game outcomes, and providing customer support when you contact us. Without this data, we cannot provide you with the core services of the 12bd platform.
Identity Verification and Fraud Prevention
12bd is obliged to verify the identity of all members before allowing financial transactions. Your personal data — including name, date of birth, address, and identity document details — is used to confirm that you are who you claim to be, that you are of legal gambling age (18+), and that you are not on any self-exclusion register maintained by 12bd. We also use account data, device data, and behavioural data to detect and prevent fraud, money laundering, and other prohibited activities on the platform.
Responsible Gaming Obligations
12bd takes its responsible gaming obligations seriously. We analyse member activity data — including deposit frequency, session lengths, and wagering patterns — to identify members who may be showing signs of problem gambling behaviour. Where our systems flag a concern, 12bd may proactively contact the relevant member to offer support tools such as deposit limits, session time reminders, or self-exclusion options. This use of data is in the legitimate interests of member welfare and is a core part of our responsible gaming commitment.
Platform Improvement and Analytics
Aggregated and anonymised data derived from member usage is used to analyse platform performance, identify popular games and features, and make informed decisions about the direction of the 12bd product. This analytics activity does not involve the processing of personally identifiable information and cannot be used to identify any individual member.
Marketing Communications
Where you have provided consent to receive marketing communications, 12bd may contact you by email or SMS with information about promotions, bonuses, and new features on the platform. You may withdraw your consent to receive marketing communications at any time by contacting support at [email protected] or by using the unsubscribe mechanism included in any marketing email we send. Withdrawal of marketing consent does not affect the lawfulness of any prior communications sent while consent was in place.
Marketing Opt-Out
You can opt out of 12bd marketing emails at any time. Opting out does not affect transactional communications related to your account, such as deposit confirmations, withdrawal notifications, and KYC status updates. These operational messages will continue to be sent regardless of your marketing preference.
Data Sharing and Disclosure
12bd does not sell, rent, or trade your personal data to any third party for commercial purposes. We share your personal data only in the limited circumstances described below, and only with parties who are bound by appropriate confidentiality and data protection obligations.
Service Providers and Technology Partners
12bd works with a range of third-party service providers to deliver the platform. These include payment processors (such as the operators of bKash, Nagad, and Rocket integrations), identity verification and KYC service providers, cloud hosting and infrastructure providers, customer support platform operators, and game content providers such as Pragmatic Play, Evolution Gaming, Spribe, and other studios whose games are hosted on the 12bd platform. Each of these providers has access to only the data necessary to perform their specific function and is contractually prohibited from using that data for any other purpose.
Legal and Regulatory Disclosure
12bd may be required to disclose personal data to governmental or regulatory authorities, law enforcement agencies, or courts of competent jurisdiction where required to do so by applicable law or a valid legal order. In such cases, 12bd will disclose only the minimum data required to satisfy the legal obligation. Where permitted by law, 12bd will notify the affected member of any such disclosure request before complying with it.
Business Transfers
In the event that 12bd undergoes a merger, acquisition, restructuring, or sale of all or a substantial part of its assets, personal data held by the platform may be transferred to the acquiring or successor entity as part of that transaction. In such an event, 12bd will take reasonable steps to ensure that the acquiring entity provides privacy protections substantially equivalent to those described in this policy. Members will be notified of any such transfer and the identity of the new data controller.
We Never Sell Your Personal Data
12bd does not and will not sell your personal data to third-party advertisers, data brokers, or commercial marketing organisations. Any suggestion or implication that 12bd engages in the commercial sale of member data is false. If you receive any communication purportedly from 12bd that offers to sell or share your data, treat it as fraudulent and report it to [email protected] immediately.
Cookies and Tracking Technologies
The 12bd platform uses cookies and similar tracking technologies to ensure proper functionality, improve performance, and understand how members use the site. A cookie is a small text file that is placed on your device by a website when you visit it. Cookies do not contain executable code and cannot carry viruses or access your device beyond the data stored in the cookie itself.
Types of Cookies We Use
| Cookie Category | Purpose | Can Be Disabled? |
|---|---|---|
| Strictly Necessary | Required for the platform to function — manages login sessions, security tokens, and load balancing | No — disabling these cookies will prevent platform access |
| Functional | Remembers your preferences such as language settings, display options, and last-used payment method | Yes — disabling reduces personalisation |
| Analytics | Collects anonymised usage data to help us understand how members navigate the platform and which features are most used | Yes — disabling does not affect platform functionality |
| Security | Helps detect and prevent fraudulent activity, bot traffic, and account hijacking attempts | No — required for account and platform security |
Managing Cookies
You can control and manage cookies through your browser settings. Most modern browsers allow you to view cookies stored on your device, delete individual or all cookies, and block future cookies from specific or all websites. Please note that disabling strictly necessary or security cookies will impair your ability to use the 12bd platform, and 12bd accepts no responsibility for reduced functionality resulting from a member's own cookie management choices.
For detailed guidance on managing cookies in your specific browser, refer to the help documentation provided by your browser developer. 12bd does not provide support for browser-level cookie management on individual devices.
Data Security Measures
12bd implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, loss, alteration, or disclosure. Our security infrastructure is reviewed and updated on a regular basis to address evolving threats and maintain alignment with industry best practice.
Encryption in Transit and at Rest
All data transmitted between your device and 12bd servers is protected by TLS 1.3 encryption. Sensitive stored data — including payment details and identity document records — is encrypted at rest using AES-256.
Access Controls
Access to personal data within the 12bd organisation is restricted on a strict need-to-know basis. Staff with access to member data are subject to confidentiality agreements and regular security training.
Continuous Monitoring
Our platform operates 24/7 intrusion detection and anomaly monitoring systems. Unusual access patterns, failed authentication attempts, and suspicious data queries trigger automatic alerts for review by our security team.
Data Breach Response
In the event of a confirmed data breach affecting member personal data, 12bd will notify affected members by email within a reasonable timeframe and take immediate steps to contain the breach and prevent further exposure.
Notwithstanding the measures described above, no internet-based platform can guarantee absolute security. 12bd encourages all members to use a strong, unique password for their 12bd account, to enable two-factor authentication where available, and to contact support immediately if they suspect their account has been accessed without authorisation.
Data Retention Periods
12bd retains personal data only for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable legal and regulatory obligations. The table below summarises the key data retention periods that apply to different categories of member data.
| Data Category | Retention Period | Reason |
|---|---|---|
| Account registration data | Duration of account plus 5 years after closure | Legal and regulatory compliance |
| KYC identity documents | Duration of account plus 5 years after closure | Anti-money laundering (AML) obligations |
| Transaction records | 7 years from transaction date | Financial record-keeping requirements |
| Betting and gaming history | 5 years from the date of each wager | Dispute resolution and regulatory audit |
| Customer support correspondence | 3 years from the date of the interaction | Service quality and dispute reference |
| Marketing consent records | 3 years from the date of consent or withdrawal | Proof of lawful marketing activity |
| Analytics and log data | 13 months on a rolling basis | Platform performance analysis |
When a data retention period expires, 12bd will securely delete or irreversibly anonymise the relevant data. Anonymised data — which cannot be linked back to any individual — may be retained indefinitely for statistical and analytical purposes without restriction.
Your Rights as a Data Subject
As a member of the 12bd platform, you hold a number of rights in relation to the personal data we hold about you. These rights are described below. To exercise any of these rights, contact the 12bd support team at . 12bd will respond to all valid data rights requests within 30 days of receipt, and in complex cases will notify you of the extended timeframe within the initial 30-day window.
Right of Access
You may request a copy of all personal data that 12bd holds about you. We will provide this in a structured, commonly used electronic format.
Right to Rectification
If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected. Some corrections require supporting documentation.
Right to Erasure
In certain circumstances, you may request the deletion of your personal data. This right is subject to overriding legal obligations that may require us to retain specific data.
Right to Restrict Processing
You may ask 12bd to restrict the processing of your personal data in specific circumstances, such as while the accuracy of data is being contested.
Right to Data Portability
Where processing is based on your consent or a contract, you may request that your data be provided to you in a machine-readable format suitable for transfer to another service.
Right to Object
You may object to the processing of your personal data for direct marketing purposes at any time. You may also object to processing based on legitimate interests in certain circumstances.
Submitting a Data Rights Request
To exercise any of the rights described above, send a written request to with the subject line "Data Rights Request". Please include your full registered name, your registered email address, and a clear description of the right you wish to exercise. For security purposes, 12bd may require identity verification before processing any data rights request.
Updates to This Policy
12bd reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, changes in applicable law, or changes in the services we offer. The effective date displayed at the top of this page will be updated whenever a material change is made to the policy. For significant changes that affect your rights or how we use your data in a materially different way, 12bd will provide direct notification to your registered email address prior to the changes taking effect.
We encourage you to review this Privacy Policy periodically to stay informed about how 12bd handles your personal data. Your continued use of the 12bd platform following the publication of a revised Privacy Policy constitutes your acceptance of the updated terms. If you do not agree with any changes made to this policy, you should cease using the platform and may request account closure by contacting .
Contact and Complaints
If you have any questions, concerns, or complaints regarding this Privacy Policy or 12bd's handling of your personal data, please contact our support team in the first instance at . Our team is available 24 hours a day, 7 days a week, and will endeavour to resolve your concern promptly and fairly. 12bd takes all privacy-related complaints seriously and will acknowledge receipt of your complaint within 5 business days.
Your Privacy Is Safe With 12bd
Now that you understand how 12bd handles your data, explore the platform with confidence. Cricket betting, live casino, and thousands of slots — all in BDT with instant bKash and Nagad transactions.
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